Turn your cover into Facebook, Instagram and TikTok ads. Hook-led copy for a launch, a series or a backlist title, with creative sized for feeds and short video.
5 free ad generations. See results in seconds.
Start Generating Ads →Meta for genre fiction, where interest and lookalike targeting still map well onto reading taste. TikTok where the book has a hook that survives being said out loud. Amazon ads work on intent you do not control, so treat them as separate from the demand you create yourself.
Lead with the promise or the trope, not the plot. Readers buy a feeling they already know they want, and a plot summary asks them to evaluate rather than to feel.
Do not just post the cover. Put one line of the hook where the eye lands first and let the cover confirm the genre underneath it. The cover is the proof, not the pitch.
Judge on read-through and pages read where you can see them, not clicks. A cheap click from the wrong genre costs more than an expensive click from the right one, because it teaches the algorithm to find more of the wrong reader.
Written to the brief above. AdCreator AI returns three variants per generation, plus the matching creative.
She was told the house had been empty for forty years
It had not. Book one of the Hollow Coast trilogy.
If you liked the slow burn, this one takes 400 pages
Enemies to lovers, small town, one bed. You know exactly what you are getting.
Advertise the entry point and let the series do the earning. A first-in-series with a strong hook is usually the cheapest way in, because the lifetime value sits in books two onward rather than in the first sale.
The cover should stay the cover — it is your genre signal and your credibility. What changes is what surrounds it. An ad that is only the cover asks the reader to already know why they should care.
Lead harder on the hook and on comparable titles the reader already trusts. Social proof is the strongest lever you have once it exists, but the trope promise is what works before it does.
Yes, and the angle inverts: non-fiction sells the outcome and the credibility of the author, where fiction sells the feeling. Describe the reader you are writing for and the change they want, and the copy follows from that.